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Parking Options in Lake Geneva

Parking options in Lake Geneva

Parking’s not a problem with free downtown lots and sights to see

Summer is in full swing and there’s a lot to see and do in the Lake Geneva area, including hoping on one of our boats for a lake tour, lunch cruise, private event or to watch the mailboat jumpers. We know how great our little town is on the eastern edge of beautiful Lake Geneva, and every summer thousands of visitors come to enjoy all of the great things our town and the surrounding area has to offer.

With everyone coming to Lake Geneva over the summer, it can get pretty busy in the downtown area. Finding parking to get to us at the Riviera on the lake might not be the easiest, but here are some local tips and tricks we want to share.

Get lucky on Wrigley Drive

Parking available on Wrigley Drive, Lake Geneva

Parking is enforced in all downtown parking spots and lots from 9am to 7pm daily, but if you hit the parking jackpot (or arrive early) and get a spot on Wrigley Drive or along another downtown street, you can pay at the kiosk or use the parking app.

The app, ParkMobile, is free to download, and all you need is your license plate and the zone number listed on the parking kiosk. The app lets you pay for your spot, monitor the amount of time left and even add time to your spot from the mobile app.

Parking is only $2 per hour closer to the lake and $1 per hour at all other metered stalls in the downtown area. Here’s a map of parking rates.

Remember: Parking is free after 7pm!

See sights, get your steps in with free downtown parking lots

Free Parking options in Lake Geneva

There are two free lots in downtown. Sage Parking Lot near the City of Lake Geneva Museum and the Dunn Field Parking Lot are available on a first come basis.

Sage Parking Lot (Lot D on the map) is 0.3 mile – 745 steps or a 6-minute walk – to the beach. Just head down Geneva Street to Center Street and you’ll see some of downtown Lake Geneva’s shops and sights, and you’ll come out at the lake on beautiful Wrigley Drive.

Dunn Field Parking Lot (Lot E on the map) is 0.4 mile – 915 steps or a 12-minute walk – to the beach. If you take Sage Street to Dodge Street, you’ll hit Broad Street, which takes you right into the heart of downtown Lake Geneva. If you keep following Broad Street, you’ll find us right on the lake at The Riviera, but not before passing some great local restaurants to stop at for a bite to eat.

There’s also a 10-hour parking lot just up the hill from Seminary Park. Lot I is 0.4 mile – 837 steps or a 9-minute walk – to the beach. Spots in Lot I are $1 per hour, but with the 10-hour time limit you’ll have plenty of time to do a little shopping, grab some food and take one of our full lake cruises!

Holiday and special event shuttles

During holidays and special events, the City of Lake Geneva offers a free shuttle bus into downtown that picks up and drops visitors and community members at designated locations.

This year, there are three weekends the city will be offering the free shuttle service – Art in the Park, Venetian Festival and Oktoberfest. They will also be offering the shuttle during Winterfest 2020. More information on dates and times, and the designated pickup locations can be found online.